emma pope

Character-Driven

I write character-driven content that reveals common truths with a fresh perspective.  My work is relatable and expressed in a way that makes audiences laugh and want to share.  I act as creative director, writer, performer and editor in my individual projects, and as a collaborator I bring my character-based point of view to a team. The character videos I write have millions of views online and resonate with a wide swath of audiences.  

Copywriting

I have had the opportunity to work as a copywriter on some fantastic campaigns.

Illinois Tourism wanted a new perspective on the idea of “the middle.” Add a dash of Jane Lynch and you’ve got a hit!

Every family has a Trevor.

 

Scriptwriting

Building customized scripts for clients is always an exciting endeavor.

One campaign featured a film enthusiast, a character I wrote and brought to life. The client asked for some personal characteristics of our hero.

 

Branded Content

I love getting to partner with brands and bring my point of view to new audiences. Unrelated: I’d like to offer a sincere apology to anyone who’s seen my “sore loser” personality come out.

For this particular campaign, I built a roster of “friends you play games with.” Here’s the rest of that roster: